The rapid explosion of Artificial Intelligence (AI) has permeated nearly every industry across the globe. For those of us in email security, AI brings both positive and negative ramifications. When used for good, AI is an incredible tool in the never-ending battle against phishing attacks. However, over on the evil side, AI has become a phisher’s best friend – making detection more difficult and allowing just about anyone to try their hand at cybercrime.
At INKY, we are thrilled to announce a groundbreaking advancement in email security and productivity that leverages generative AI…for the good, of course. INKY’s Generative AI Detection is an innovative technology that not only strengthens our defenses against sophisticated cyberthreats, but also streamlines email management, ensuring a more secure and efficient experience for all our users.
With billions of dollars lost each year to phishing attacks and data breaches, email security continues to be a critical concern for Managed Service Providers (MSPs) and their clients. Traditional methods of threat detection, which rely on pattern-based detection, often fall short in keeping up with the ever-evolving tactics of cybercriminals. However, with the integration of generative AI, INKY can now understand the meaning and intent behind every email, regardless of how cleverly it is worded or disguised. This revolutionary new capability takes email security to a whole new level and is especially effective in identifying zero-day attacks, which are designed to evade conventional detection methods.
If you’ve ever interacted with a chatbot, you’ve experienced how intelligent and human-like generative AI models can be. They have an incredible capacity to understand patterns in language and predict what might be a helpful or accurate response. Chatbots aren’t actually "thinking" in the same way humans do—they’re just using algorithms to process and generate responses based on the data they’ve seen. But they do exhibit human-level intelligence in many tasks.
Now, as impressive as some chatbots can be, applying the same technology to email security can be challenging for a few reasons, including:
Despite these challenges, INKY not only designed and trained a product with superior phish-fighting capabilities, we have also woven it into the fabric of our email analysis pipeline.
INKY’s New Generative AI Detection was built specifically for our MSP partners and offers a number of benefits.
Enhanced Detection Accuracy: Our generative AI models are specifically optimized for email security, ensuring that they can accurately identify malicious emails, including those that employ sophisticated social engineering techniques. This new technology is combined with our existing offering, which can identify everything from cloaked text to homograph techniques, and more.
Cost-Effective Solution: Despite the high computational costs typically associated with generative AI, INKY has developed a cost-effective approach. This means that our Pro and Advanced bundle partners can benefit from this advanced capability at no additional cost, providing their customers state-of-the-art protection without increasing expenses.
Data Privacy and Security: We prioritize data privacy. INKY runs all generative AI models within our own infrastructure, ensuring that no customer data is ever sent to third-party services. This guarantees that your clients' sensitive information remains secure and compliant with all relevant regulations. And to be clear, when an MSP partner chooses our generative AI, it is run on every single email, without exception.
Explainable AI: Transparency is essential in security. INKY's generative AI provides clear and understandable explanations for its assessments, highlighting the specific elements of an email that contributed to its decision. This helps build trust and confidence among MSP clients and team members.
Improved Graymail Filtering: Our generative AI not only enhances the detection of malicious emails but also improves the filtering of graymail. This means fewer unwanted emails cluttering your clients' inboxes and a more streamlined user experience.
INKY’s generative AI is seamlessly integrated into every step of our email analysis pipeline. When enabled, it analyzes 100% of incoming emails that pass initial reputational and spam checks. This is in stark contrast to the practices of other email security vendors who only analyze a fraction of the emails entrusted to their care. INKY’s thorough approach ensures that no threat goes undetected. Additionally, our system can convert obfuscated email content into clean text, making it easier to analyze and understand the true intent of the sender.
Over the coming months, we will be rolling out INKY's Generative AI Detection to our partners. You can expect to see more sophisticated annotations on analyzed emails, leading to higher detection rates and fewer false positives. MSP partners will continue to have the best possible email security at their fingertips, with an even more efficient email management experience.
Game-changing new technologies in email security don’t come along every day, which makes being part of their evolution and development something truly special. Certainly, this is a win for INKY, but we’re even more excited about what it will do for our MSPs’ businesses. Not only will they be able to deliver a new level of email security, but for now, they’ll be the only ones with the goods.
Be at the forefront of delivering INKY’s Generative AI Detection. Schedule a demonstration today.
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INKY is an award-winning, behavioral email security platform powered by artificial intelligence/Gen AI, machine learning, and computer vision. INKY blocks phishing threats, prevents data leaks, and coaches users to make smart decisions. Like a cybersecurity coach, INKY signals suspicious behaviors with interactive email banners that guide users to take safe action on any device or email client. IT teams don’t face the burden of filtering every email themselves or maintaining multiple systems. Through powerful technology and intuitive user engagement, INKY keeps phishers out for good. Learn why so many companies trust the security of their email to INKY. Request an online demonstration today.